Le Nguyen Hau is an Associate Professor at the School of Industrial Management, Ho Chi Minh City University of Technology, Vietnam National University, Ho Chi Minh City, Vietnam. Hau received his PhD in the Western Sydney University, Australia. His research covers consumer behavior, service marketing, strategic marketing and knowledge management. His current research project is on Service Value Co-creation for a Better Life.

Hau’s works have been published in journals such as Journal of World Business, Journal of Business Research, Service Business, Journal of Services Marketing, Service Industries Journal, International Journal of Bank Marketing among others. Hau also serves as Guest Editor of Service Business, International Journal of Quality Innovation and member of the Editorial Board of Service Business and Australasian Marketing Journal and a domestic journal.